Welcome to “The Walkthrough™.” This is a weekly podcast. Listen, the best time to start using video to grow your business was five years ago. We’re gonna talk about six common fears that agents have about making video, and she’s gonna help you conquer the ones that are holding you back. We’re gonna listen to her first YouTube video because I think it offers some great lessons. Today, Shaheedah is here to help with your first step. But don’t forget, step number one was a simple question from her kids. As I’ll explain in just a moment, YouTube, pretty much, is her business right now. Her real estate videos have been watched more than 5.6 million times. Fast forward to today, Shaheedah Hill has 109,000 YouTube followers, 109,000. And so I said I’m gonna try YouTube because it’s free. So I was $1,000 out of, you know, that I felt like I wasted. I think I was paying $500 a month, and I wasn’t getting any, like, really good leads from Zillow. Shaheedah: So I tried Zillow for about two months. She said, “Give me a year and I’ll be able to pick you up on time.” But what then? Shaheedah needed to find a way to make real estate her focus. Shaheedah: “Mommy, can we please not be the last people, kids, to get picked up from the afterschool program?” Because school got out at 2:00 or 2:30, and I was picking them up like at 5:59, and the afterschool program stopped at 6:00. Back in 2018, Shaheedah Hill was a real estate agent and a teacher. Matt: Sometimes a simple question can change your direction.
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